Marketing Coordinator in Kansas City at CBIZ

Date Posted: 9/5/2019

Job Snapshot

Job Description

With over 100 offices and nearly 5,000 associates in major metropolitan areas and suburban cities throughout the U.S. CBIZ (NYSE: CBZ) delivers top-level financial and employee business services to organizations of all sizes, as well as individual clients, by providing national-caliber expertise combined with highly personalized service delivered at the local level. CBIZ has been honored to be the recipient of several national recognitions: 2019 America's Best Mid-Size Employers by Forbes, 2019 Best Workplaces in Consulting & Professional Services by Great Place to Work® and FORTUNE, 2019 Workplace Excellence Seal of Approval by the Alliance for Workplace Excellence, and one of the Top 101 highest scoring companies in the country for Best and Brightest Companies to Work For in the Nation by the National Association for Business Resources.

CBIZ Benefits & Insurance Services is a division of CBIZ, Inc., providing benefits consulting, HRIS technology, payroll, human capital management, property and casualty, talent and compensation solutions, and retirement plan services to organizations of all sizes. By offering this range of services, we are able to help clients eliminate the inefficiencies associated with the use of multiple vendors. Ranked as a Top 20 Largest Broker of U.S. Business (Business Insurance Magazine) and a Top 100 Retirement Plan Adviser (PLANADVISER), we have approximately 1,500 professionals in 75 offices nationwide. Clients in a wide array of industries rely on us for national-caliber expertise and technical depth combined with highly personalized, local service.

Marketing Coordinator

We’re looking for an experienced, creative, energetic and passionate marketing communications professional to support the business development initiatives of CBIZ’s Property & Casualty (P&C) business line. CBIZ P&C provides risk management, and commercial and personal insurance solutions designed to protect business and individual assets.

The Marketing Coordinator is responsible for helping execute marketing projects designed to retain clients, generate new business and increase revenue. This role is integral to supporting the day-to-day functions of the marketing department. The ideal candidate works well both individually and in a team environment, enjoys learning new tasks and skills, has a positive attitude, is detail-oriented with strong research and writing skills and is self-motivated. The position will work collaboratively with other members in P&C and CBIZ marketing to create articles, white papers, brochures, flyers, proposals, presentations, social media messaging, videos and webinars. This role reports to the Property & Casualty Marketing Manager and offers an opportunity to build skills and help grow our business.

Essential Functions and Primary Duties

Content (35%)

  • Collaborate with subject matter experts to research, write, edit and proofread content, creating engaging messaging and quality deliverables.
  • ​Update and distribute content across all channels to drive awareness and nurture leads. Channels include print, email, social media, website and intranet.
  • Work with Marketing Manager to develop and implement editorial calendar.

Coordination (35%)

  • Assist with local and national event planning and management, including trade show logistics and communications.
  • ​Develop and update proposal and presentation templates, including writing responses, compiling attachments and managing timelines.
  • Review PR inquiries and determine appropriate subject matter expert to respond. Coordinate with PR firm.
  • Manage P&C marketing materials and promotional items inventory.

Analysis (30%)

  • Compile and analyze metrics across all channels, creating reports to highlight results.
  • Review and research leads, assigning tasks and monitoring outcome.
  • Stay current on marketing and insurance industry trends and use insights to inform marketing initiatives.

Preferred Qualifications

  • Bachelor’s degree in Marketing, Communications, or related
  • 2+ years of experience in Marketing or Communication
  • Exceptional writing, copyediting and proofreading skills
  • Strong analytic and critical thinking skills
  • Highly skilled in research practices and instinctively knows where to access information online
  • Strong professional and interpersonal skills
  • Passion for writing and storytelling
  • Proficiency in Microsoft Office Suite, including Word, Excel and PowerPoint
  • Experience with Adobe Creative Cloud
  • Experience with Salesforce or other CRM systems
  • Demonstrated commitment to quality, meticulous attention to detail and consistency in work product
  • Knowledge of HTML and marketing automation tools
  • Proficient with Google search and social media platforms


  • High School diploma or GED required
  • Demonstrated ability to communicate verbally and in writing throughout all level of an organization, both internally and externally
  • Proficient use of applicable technology
  • Ability to work in a team environment as well as independently​


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